Once again we were well received by the buyers in the Nordic region and have heard phenomenal feedback on the organisation and quality of companies on show. The attendees appreciate meeting both familiar faces and ‘new’ product offerings, which helps the operators and agents to sell our destination with more passion and professionalism. In this developed market, it is encouraging to see so many African specialists coming together.
Our partnership with Atta’s Nordic representative – Eva Stenmarck – is instrumental in delivering a strong showcase. Buyers are carefully selected and pre-qualified to ensure that the match has potential. With speed dating, you don’t expect to fall in love with everyone. Similarly this speed marketing format gives you exposure to a broad spectrum of the market allowing you to quickly identify who is right for your product.
Next edition: 2017